Spring term 07 - Walt Disney - quotes

Spring term 07 - Walt Disney - quotes - Walt Disney the...

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‘Walt Disney – the typical American businessman’. His films about the export/reinforcement of the American way of life anti-communism anti-unionism poor man who made millions in the  truest  American  Tradition,  Walt Disney  rose  from  virtual obscurity  to becom e,   through  his  beloved  character  creations,  film-lands  greatest  succes s  ... by  virtue  of   his  determination  , and  resourcefulness  ... to becom e  a world  renowned,  self-made   pioneer.”  (Wisdom,  1956)   LAST  QUOTE (on  his  rural roots)  Disney  ‘idealised  and  romanticised’  these  memories,  which   provided  the  basis  for his  attachment  to small- town America  and  its values . [p.8,   janet  wasko] Disneyland Park, created from the imagination and psyche of Walt Disney, would become a  compelling vision of ‘paradise regained’ for the American public in the latter half of the 20 th  Century. Its ingenious juxtaposition of advanced technologies with a nostalgic atmosphere of  simpler times and locales preserves an ideal vision of American history”. [P.87, Judith adams] He  developed  a ‘creative  and  light-hearted  personality’,  an  inclination  towards   comm ercial  activities,  an  intense  desire  to succe ed,  a strong  rejection  of organised   religion  and  a loathing  of poverty,  as  well as  faith in practical  education  and   experience.  [p.8,  janet  wasko] Meanwhile, during World War II , Disney lent his characters to the war effort, making shorts, including one in which Minnie Mouse showed U.S. homemakers the importance of saving fats 1925: At Walt Disney's insistence, the company is renamed Walt Disney Studios; Disney creates the cartoon Alice's Egg Plant , a cartoon containing anti-union propaganda Disney has a long reputation of being anti-union that extends back to the days of Walt Disney, and the corporation continues to draw union activist attention. Elliot (1993), for example, contends Walt Disney is a radical right-wing anti-unionist. Boje (1995) describes how Walt used family metaphors to contest unionization. On May 29, 1941, 293 employees went on strike. The Disney studio's public image as "one big happy, harmonious family" was shattered by 1,000 picketers and pursued by media stories of dysfunction: unfair salaries, poor work conditions, and a parochial code of behavior. Walt's employees were growing skeptical of the family metaphor. To this day, one can question the "happy family" veneer of Disney under the leadership of its current CEO, Michael Eisner In 1937, Walt Disney had promised his staff that their hard work to complete Snow White and the Seven Dwarfs would be repaid with bonuses from the profits. The film earned four times the box office of any other film of 1938, yet bonuses weren't awarded to employees. Instead, Disney invested the profits in expansion. The salaries ranged widely at the Disney studio: a top animator was paid up to $500 a week
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