Unformatted text preview: Uniform stores that offers customer nothing special from the shopping environment; Customer service needs to be improved Hard to manage because of its huge size; Lack of brand selection since it only offers a few brands in terms of electronics; No trained employees to answer questions regarding the electronics; Opportunit y International expansion in technology; expansion of website. Develop better customer relationship; Lack of legal intervention = cheap knock offs Wal-Mart can sell; Emphasis on loyalty programs, co / partner branding; NETFLIX; Economic turndown. Threats Less product categories than Wal-Mart; Mass merchants; Regulation; Pressure from unions; Specialized retailers; Reputation...
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This note was uploaded on 02/27/2012 for the course BUSI 407 taught by Professor Bowen during the Spring '11 term at UNC.
- Spring '11