raising awareness

raising awareness - RAISING AWARENESS Step 1: Raising...

Info iconThis preview shows pages 1–2. Sign up to view the full content.

View Full Document Right Arrow Icon
RAISING AWARENESS Step 1: Raising Awareness We talked about the 2 nd stage of a social movement being “social unrest” To make people “unrested” you need to make them aware Many campaigns start with the goal of raising awareness to raise unrest as a stepping stone 350.org what does the number 350 mean to you? They are trying to make sure everyone knows that 350 is the most important number on the planet They get 350 people to ride bicycles, 350 athletes to support the cause, encourage you to donate $3.50 or $350 350 is the number of parts per million of carbon dioxide that can safely be in our atmosphere (we are currently at 392) Ribbons Red – AIDs Pink – breast cancer Yellow – Pale yellow – spina bifida Yellow – troops Yellow with heart – survivors left behind after a suicide Purple – pancreatic cancer, religious tolerance, victims of 9-11 White – innocence, victims, bone cancer, adoptees Lace – osteoporosis Wristbands Livestrong Pink breast cancer
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Image of page 2
This is the end of the preview. Sign up to access the rest of the document.

Page1 / 3

raising awareness - RAISING AWARENESS Step 1: Raising...

This preview shows document pages 1 - 2. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online