ShareThis

ShareThis - address books What data do we capture? c...

Info iconThis preview shows pages 1–5. Sign up to view the full content.

View Full Document Right Arrow Icon
23/10/08 © 2007 ShareThis. All rights reserved. 1 Overview Nanda Kishore, Chief Technology Officer nanda@sharethis.com © 2008 ShareThis. All rights reserved. Discover what matters.
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Product Overview Features Configurable Reduces clutter Integrated social media c 93% of adults share content, and 35% of adults and 62% of youths are “Power Sharers” c 81% share to “help” someone who would “benefit” from the information c 69% of adults cite email as their primary source for finding new content / info, while 30% of youths primarily rely on social networks.
Background image of page 2
Only Complete Sharing Platform h Launched November ’07 h On 2 billion page views per month and growing 30% MoM h On 75,000 sites with a reach of 100+ million users monthly h 1+ million share events monthly from 200K active users h Increases sharing 2x over “email this”; 7x for users who import their
Background image of page 3

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Background image of page 4
Background image of page 5
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: address books What data do we capture? c Publisher Information -type, registered contact, account history, domains c Aggregated view/share data total page views, email shares, social shares, unique object view counts, unique user counts c View & Share events page views, object ids, user id, share type, time-stamps c Shared Objects & Destinations title, urls, destination, recipient, activity type What are we interested in? c Flexible classification methods for the varied distribution of content viewed/shared by users c Developing a dynamic/evolving model of user interests based on the view/share signals and indicated site and social affinities c Modeling social relationships among users based on shares & associated content c Developing micro-communities (clusters) of users with shared interests, demographics, etc....
View Full Document

Page1 / 5

ShareThis - address books What data do we capture? c...

This preview shows document pages 1 - 5. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online