Twisty Clothing Co

Twisty Clothing Co - Twisty Clothing Co Balance Scorecard...

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Twisty Clothing Co. Balance Scorecard Financial Perspective Financial Objective Type Measures Targets Revenue growth and mix Percentage of revenue from new products 5% of annual revenue will come from new products in Accessories Revenue growth and mix Product profitability Increase profitability of t-shirt product line from 10% to 12% by the end of the year. Cost reduction/productivity Cost reduction rate Increase cost reduction rate by 1% by the end of the year. Cost reduction/productivity Unit cost per transaction Reduce unit cost for raw materials from $5/unit to $3.50/unit by the end of the year. Customer Value Perspective Customer Objective Type Measures Targets Market share Percentage of key customers within target market Contract with 75% of all customers within target market area. Customer acquisition Win rate Increase proposal win rate from 5% to 10% by the end of the year. Customer satisfaction Customer satisfaction percentage Increase customer satisfaction (as measured by external survey) so that 75% of all
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Twisty Clothing Co - Twisty Clothing Co Balance Scorecard...

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