Case Study: Speerling Up Check-In and Upselling at the Bartlett House The Bartlett House is a well known hotel in Central City. For years, it has served as the center of social occasions and most of the business functions in the city. Knowing that the hotel was starting to show some age, the owners of' the Bartlett House decided to sell the hotel to a group of local investors, who appointed John Richa¡ds as the new General Manager. One of John's fi¡st challenges is to improve hotef,fevpnues and guest perception of the property. Caroline Kramer is the front desk manager at the Bartlett House. She has been at the hotel for several years and knows the guests and procedures very well. John and Ca¡oline meet to determine what can be done to meet the new owners' objectives. John asks Caroline how long it takes to check a guest into the hotel. Ca¡oline answers about five minutes per guest. John recognizes that this is a long time for a guest, especially if there is a long line at the front
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Lansing, Michigan, East Lansing, Michigan, Bartlett House