Unformatted text preview: Europe. When I visited Europe that was completely true. They were wearing skinny jeans, or capris, with mullets and dread locks, while we were wearing flare jeans with straight hair or shaggy hair. I believe that Levi benefits by offering the different styles because they are showing a kind of partnership with these countries by knowing what they want instead of only offering one kind of style. Climate in these countries is also a differentiation. If it is hot in one place it is cold in the next so Levi has to have a good mind set to know what to offer in different regions as well as the styles....
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This note was uploaded on 03/05/2012 for the course MARK 101 taught by Professor Follis during the Spring '12 term at Grantham.
- Spring '12