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Unformatted text preview: CRITICAL THINKING APPLIED TO EFFECTIVE COMMUNICATION • Analyze the validity, credibility, and reliability of data. • Evaluate arguments for validity. CREATING COMMUNICATION • Analyze the needs and receptivity of the audience. • Determine appropriate channels for communication. • Create effective messages. PERSUASIVE COMMUNICATION • Develop persuasive communication using effective language. • Develop valid arguments. ETHICS AND DIVERSITY IN BUSINESS COMMUNICATION • Evaluate communications for potential cultural diversity issues. • Evaluate communications for ethical, moral, and legal soundness....
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This note was uploaded on 03/09/2012 for the course BCOM 275 taught by Professor Crandel during the Spring '12 term at University of Phoenix.
- Spring '12