Thought_Paper_7 - 89204001 Corporate Level Strategy...

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Unformatted text preview: 89204001) ) Corporate Level Strategy 7 . (SBU) . . . . .(attractiveness test) (cost of entry test ) . . . (synergy) ) .(better-off test . ) (vertical .(horizontal ) vertical horizontal . (attractiveness, cost of entry, better-off ) . synergy . ( ) . synergy (financial control) (responsiveness approach) financial synergy . (responsiveness, synergy) . coordination, standardization, centralization synergy . ) (centralization . (standardization) .(coordination) synergy synergy synergy 89204001) ) Corporate Level Strategy 7 . . . responsiveness synergy . . . (synergy, responsiveness) . . synergy (stars) . (question marks) responsiveness . . (cash cows) (dogs) . synergy . responsiveness . synergy . ...
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This note was uploaded on 03/10/2012 for the course MANAGEMENT 111 taught by Professor Seyyedbabakalavi,arasti,faghihi during the Spring '11 term at Sharif University of Technology.

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