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Unformatted text preview: Impression Formation Online Notes 15:01 Early research conducted with group decision and negotiation tasks Results suggested “social presence” effects Fewer channels means fewer nonverbal cues Fewer nonverbal cues means more impersonal interaction More impersonal interaction means more neutral impressions, evaluations Basic Relational Dimensions Liking, power, attentiveness Situations where you can hear but not see the other person You lose facial expressions, eye gaze, body language, etc. This disrupts all three dimensions because your signal transmission to the other person is disrupted Situations were you can see but not hear the other person All three dimensions disrupted again Online, content of the message will come through but the relational dimensions will be disrupted Negotiations can become more difficult because of lack of ability to transmit relational cues In negotiations online, liking for a liked person and dislike for a disliked person both...
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This note was uploaded on 03/19/2012 for the course COMM 341 taught by Professor Johnson during the Fall '11 term at University of Delaware.
- Fall '11