MGT 304 Study Guide

MGT 304 Study Guide - MGT 304 Final Exam Study Questions...

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MGT 304 Final Exam Study Questions PART I. Possible Question Format- T/F, Multiple Choice, or “Define a concept”. 1. From Class discussion, textbook, and blackboard readings: 1. Compare three globalization eras Tom Friedman identified. a. 1.0=1492-1800s. Big to Medium. Country globalization. b. 2.0=1800s-2000. Medium to Small. Company globalization. c. 3.0=2000-present. Small to Tiny. Individual /Small group globalization. Three convergences : 1. All ten flatteners converging together, thus creating “The Flat World” 2. Learning to horizontalize ourselves; going from Vertical to Horizontal 3. Opening of Indian, Chinese, Russian peoples availability to globalization (300 mil people) Main point: “There is no such thing as an American job anymore” 2. Know Gregersen (1998)’s major research findings on global leaders/managers. Expatriates (knowledge of a country) Frequent flyers (knowledge of different cultures and cultural processes in general) Virtual managers (technology challenge) 3. Know Yan (1997)’s major research findings on Primary Attractions of McDonald to Chinese Customers. Chinese customers have completely different reasons for going to McDonalds than Americans o Fulfilling experience, symbol of middle-class professionals o Symbol of modernization o Atmosphere of equality and non-competitiveness o Place to relax and leisure o Pubic arenas for personal and family rituals 4. What are features of culture? What are tree analogy and iceberg analogy of culture? Explain which and how culture features are depicted by certain aspects of each analogy. The tip of the iceberg (sticking out of the water) are the EXTERNAL aspects (see, hear, touch). These are explicitly learned and easily changed. The part in the water that is not visible are INTERNAL aspects (beliefs, values, thought patterns). These are implicitly learned and difficult to change. The tree analogy: The roots are the core beliefs and commonly held assumptions. The main log is the unwritten expectations, values, and norms . Finally, the leaves are the symbols and artifacts, language and behaviors, etc. Basically the other features of culture. o Tree analogy of culture Weather (clouds, rain, sun) shows interaction with environment Branches = visible features of culture Rites, rituals, ceremonies Stories, legends, heroes Rules, policies, slogans Language & behaviors
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Control systems Trunk = unwritten expectations, values, and norms Roots = invisible features o Iceberg analogy of culture Tip of the iceberg = External features (see, hear, touch) Explicitly learned Easily changed 10% features visible – directly observe Objective knowledge Bottom of iceberg = Internal features (beliefs, values, thought patterns) Implicitly learned Difficult to change 90% features invisible Subjective knowledge 5. Define Ethnocentrism. Ethnocentrism
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This note was uploaded on 03/23/2012 for the course MGT 304 taught by Professor Staff during the Fall '11 term at Miami University.

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MGT 304 Study Guide - MGT 304 Final Exam Study Questions...

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