Unit7-MarketingStrategy

Unit7-MarketingStrat - Sanctuary of Peace's main objective is to provide excellent services to each of our clients referrals appointments and walk

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Sanctuary of Peace’s main objective is to provide excellent services to each of our clients; referrals, appointments, and walk- in alike. We offer hot stone and deep tissue massages; special techniques are practiced to relieve our clients of everyday back pain and the occasional back spasm. To assure our clients satisfaction, an employment offer will only be extended to therapist possessing massage therapy certification, state certification, and a minimum of 5 years experience. Our prices are comparable to surrounding competition and our array of sample massages is second to none. The broad marketing approach that will be used to achieve the objectives will be reliant upon the structure and proportion of the 4Ps of marketing, and on the action and control programs set. Product- Sanctuary of Peace is a professional, low cost massage parlor offering a smorgasbord of massages. Whatever a customer desires, Sanctuary of Peace is guaranteed to have a massage that meets their needs. Our licensed massage therapists are trained to provide quality service to people from all walks of life: males, females, prenatal women, senior citizens, anyone needing relief by way of non-medicinal methods. Our therapists have more than 20 years of combined experience, and continue to keep up with the latest trends in therapy and technology. Sanctuary of Peace is centrally located for easy access for patrons of the surrounding business district. Moreover, Sanctuary of Peace offers a mobile unit that will come to your business. With our mobile chair, we can set up quickly in any office, allowing for a light
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This note was uploaded on 03/19/2012 for the course MT 450 taught by Professor Alex during the Spring '12 term at Kaplan University.

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Unit7-MarketingStrat - Sanctuary of Peace's main objective is to provide excellent services to each of our clients referrals appointments and walk

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