Questionnaires - SURVEY / QUESTIONNAIRES Questionnaires...

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SURVEY / QUESTIONNAIRES
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Questionnaires Formal Definition: A data collection method where the person answering the question actually records their own answers. Questionnaire is an instrument to measure people’s opinion /belief /expectation/behavior
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Questionnaires ADVANTAGES DISADVANTAGE S Can complete anonymously Inexpensive to administer Easy to compare and analyze Administer to many people Can get lots of data Might not get careful feedback Wordings can bias clients Are impersonal May need sampling expert Doesn’t get full story
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Directions to Respondents Purpose of questionnaire How to complete the questionnaire Where to provide completed questionnaire Conditions of confidentiality.
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Qualities of a Good Question 1. Evokes the truth. 2. Asks for an answer on only one dimension. 3. Accommodates all possible answers. 4. Follows comfortably from the previous question.
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This note was uploaded on 03/23/2012 for the course SS 205 taught by Professor R.a during the Spring '12 term at Lahore School of Economics.

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Questionnaires - SURVEY / QUESTIONNAIRES Questionnaires...

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