Unformatted text preview: 2. I know that business value goes far beyond money issues; it does not pertain to monetary terms. Business value concerns issues such as customer value and employee value. Having said this, managers (In this case, Cracker Barrel) must be extremely careful when choosing which can of worms they wish to open. I understand the relationship between Cracker Barrel’s stockholders and its managers to be a two-part connection. Although the Cracker Barrel stockholders are vital to the survival and success of the company and assume the residual risks of directing the business, management does not feel the need to include their input regarding such ideas as its business model or how they are to embrace the business’ intangible assets....
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This note was uploaded on 03/24/2012 for the course COMA 4319 taught by Professor Kriskittle during the Spring '12 term at Dallas Baptist.
- Spring '12