Grameenphone fina of the final

Grameenphone fina of the final - MKT-201 GrameenPhone...

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MKT-201 GrameenPhone Handset V100 GrameenPhone is a GSM-based cellular operator in Bangladesh. GrameenPhone started operations on March 26, 1997. It is partly owned by Telenor (62%) and Grameen Telecom (38%).GrameenPhone is the largest mobile phone company in Bangladesh with 20.84 million customers as of August, 2008. It is also one the fastest growing cellular telephone network in Bangladesh. At the end of 2005, it had about 3500 base stations around the country with plans to add about 500 in the following six months. GrameenPhone's stated goal is to provide cost-effective and quality cellular services in Bangladesh. On the 16th of November, 2006 GP formally changed its logo to match its parent company Telenor's logo. According to GP the new logo symbolizes trust, reliability, quality and constant progress. The name GrameenPhone was kept as part of the new identity because the name Grameenphone carries with it all of the heritage, success and values of the companies past, added the then CEO of GrameenPhone Erik Aas. Company Profile: Grameenphone considers its employees to be one of its most important assets. GP has an extensive employee benefit scheme in place including Gratuity, Provident Fund, Group Insurance, Family Health Insurance, Transportation Facility, Day Care Centre, Type Limited Founded 1997 Headquarters Celebration Point, Road # 113 A, Plot 3 & 5, Gulshan, Dhaka, Bangladesh Key people Oddvar Hesjedal, CEO Industry Telecommunication Products Telephony, EDGE, GSM Revenue 700Million USD [1] Net income ▲ 6,403.8 Million Taka [2] 1 Historical Background Type Limited
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MKT-201 GrameenPhone Handset V100 Children's Education Support, Higher Education Support for employees, in-house medical support and other initiatives. The approval comes after conclusion of a positive dialogue between the SEC and Grameenphone in recent weeks. GP filed its final IPO application with the SEC in December 2008 and had submitted the final prospectus in January 2009. Notably the valuation of the company and the offer price remains unchanged, as per the original application. The “Grameenphone V100” handset was unveiled at a launching ceremony today, Monday, 31 August 2009, at a local hotel. The launch of the handset is a yet another initiative by GP to deliver added benefits to customers. 2 Product Background
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MKT-201 GrameenPhone Handset V100 Grameenphone Ltd. brings its own branded handset to the market with the launch of the first GP-branded mobile phone. This is first time ever that a mobile phone operator in Bangladesh is bringing its own handset to the market. The “Grameenphone V100” handset was unveiled at a launching ceremony today, Monday, 31 August 2009, at a local hotel. The launch of the handset is a yet another initiative by GP to deliver added benefits to customers. Grameenphone CEO, Oddvar Hesjedal, unveiled the phone at the launching event.
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This note was uploaded on 03/24/2012 for the course BBA SBM taught by Professor Goa during the Spring '09 term at East West University, Chicago.

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Grameenphone fina of the final - MKT-201 GrameenPhone...

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