Assignment9 SBM - TESC, October 2011 MAN432-GS009 Small...

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TESC, October 2011 MAN432-GS009 Small Business Management Assignment 9 1. Assume that you own a small camera store. Outline specific ways you could prospect for new customers using all the techniques presented in chapter 17. Being the owner of a brick and mortar store can have its advantages and disadvantages. Photography has become an up and coming hobby by many students and professionals seeking careers. The digital camera has brought photography and picture taking to everyone. No need to develop film or get film processed everything is digital. That being said to prospect new customer I would launch an all-out ploy on making my store the go to place for intimate customer service, wide variety of digital camera, and great prices. I would also base my prospects off of past customers, and other people who make a profession from photography to promote my small business. I would also setup up all the digital social media sites, posting promotions, taking images with specific cameras and showing what can be done with certain cameras. I
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Assignment9 SBM - TESC, October 2011 MAN432-GS009 Small...

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