Marketing Plan Final Draft - Marketing Plan 1 Marketing...

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Marketing Plan 1 Marketing Plan Medi Weightloss Clinics Norma Alvarado, Michele Baker, Conniecarmen Barrios, and Dani Dilodilo Keller Graduate School of Management – MM522 February 2009 Executive Summary Medi Weightloss is a clinic that encourages and assists patients that are dealing with the never ending battle against weight loss. Medi offers assistance with vitamin ejections, physician consultants, weight analysts and much more that in turn will help you, the patient end that battle once and for all. Medi Weightloss’ Mission Statement:
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Marketing Plan 2 Medi Weightloss will help make the corporate world a healthier life style. Being successful in business begins with being successful with your health. It is then, that you can give business and personal life styles you’re ALL! Medi Weightloss will show and assist you to be a better YOU overall! Medi Weightloss has terrific services to offer the corporate world their services are unique and are personalized to the individual. The services that are specialized through Medi are the following: Consultation with a team of physicians and medical professionals, compassionate and caring review of your medical history, blood panel, EKG, weight lost goals, body fat analysis, weekly supplemental injections, and exclusively formulated multi-vitamins and nutritional supplements. These services are unique to what Medi Weightloss has to offer. They also have a great staff that is always willing to lend a helping hand and offer any advice or encouragement possible. Medi Weightloss program works with 3 phases that are very important and pertain to the best outcome expected for each individual patient and their personal goals. Phase 1, the Acute Weightloss, is the first stage and a very important one at that. In this phase you will become familiar with the program and how your body will react to the programs requirements. Phase 2, the Short Term Maintenance Program, is where you will be making yourself more familiar with the program and the phases and are now able to begin implementing exercise to increase the weight loss process. In Phase 3, the Wellness Program is where you show yourself all that you have learned and continue to practice the new way of life. Presenting a healthier you! Medi has strengths to offer to the corporate world that in turn will make for a success for both their employees as well as the overall success of the business. The most important strength that Medi is offering is the convenient location and times for patients to be seen. Having the onsite
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Marketing Plan 3 availability this gives the patients, i.e. the employees of the business time to drop in when they have a few minutes to spare, lunch time, before or after work, and during their business workday. Giving the patient the openness to be seen and assisted at work makes it easier for a lot of people
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Marketing Plan Final Draft - Marketing Plan 1 Marketing...

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