Journal 3 - Journal 3 In a commercial for the Rose Pedal...

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Journal 3 In a commercial for the Rose Pedal Cottage, a large dollhouse, a young girl is shown decorating, cooking, doing laundry, and taking care of a baby doll for fun. As if that wasn’t enough subliminal messaging, her mom actually comes and approves the job that she has done. Parental reinforcement of this gender bias is a frightening but realistic aspect of every child’s youth. From a young age, little girls are taught to be child caring housewives through blatant examples of biases such as this one. The average American high school student has already watched about 18,000 hours worth of television, half of which are commercials. As we know, young children are easily influenced by everything they see, meaning that these sorts of commercials can have a major affect on the personality and opinions of these developing minds. On the male side of the children’s commercials is the Tough Boy Truck. This motorized go-kart is being driven by a couple of young boys that can’t be more than 6
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Journal 3 - Journal 3 In a commercial for the Rose Pedal...

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