Journal 9 - Journal 9 This journal is too easy. Turn on...

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Journal 9 This journal is too easy. Turn on your television or flip through any popular magazine and try not so see the objectification of women. Sex sells, and advertising agencies know this. Any sort of personality is thrown out the window in many commercials for everything from cologne, to hair gel, to even power tools. Commercials on television are mostly ridiculous exaggerations of the truth, in which selling sex and objectifying women is made out to be a sort of joke that people don’t laugh at. Take the axe detailer commercial for example: two women show how this loofa can “clean your balls to make them more enjoyable to play with” as they demonstrate on a soccer ball. This isn’t the worst of it: a commercial for Home Depot of all places shows a woman drilling into a piece of wood wearing nothing but skimpy jean shorts and a tied flannel. The commercial has nothing to do with the product being sold other than the fact that it’s proven to turn on and drill threw a piece of wood. Or are they
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This note was uploaded on 04/02/2012 for the course PSYCH 324 taught by Professor Hamann during the Fall '07 term at Washington State University .

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Journal 9 - Journal 9 This journal is too easy. Turn on...

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