27 - Global Learning and Innovation, pre class slides, Win11

27 - Global Learning and Innovation, pre class slides,...

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Global Learning and Innovation Siemens AG: Session 27 – Prof. Robb Jensen
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Innovation and Global Diversity Primary path to innovation is to combine two different pieces of knowledge Knowledge tends to arise as a response to local conditions As a result different knowledge is likely to be found in different places
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The Location of Knowledge Because knowledge is dispersed if firms want to maintain competitive advantage their R&D and marketing may also need to be dispersed
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Creating a Global Knowledge Network What kind of knowledge matters?
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Unformatted text preview: Technological and Market How to tap into that knowledge? Prospect find new pockets of knowledge Keep an open mind Look in unexpected places (customers, suppliers, universities, etc.) Assess given costs, how involved should you be? Which locations are absolutely necessary What other locations might be desirable How does your strategy affect your choice? Mobilize bring knowledge together by transferring or relocating some or it Mobilizing Knowledge...
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This note was uploaded on 03/30/2012 for the course BUS M 490 taught by Professor Robbjense during the Winter '11 term at BYU.

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27 - Global Learning and Innovation, pre class slides,...

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