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Unformatted text preview: revenue allow Apple to expand and improve in large amounts. The outrageous demand for the iPhone regardless of price gives Apple the ability to create huge profit margins using their virtual monopoly over supply. The story also shows the measures Apple is using to expand its market by opening up to two suppliers. By opening its doors to more demand, Apple has also welcomed unimaginable profit capabilities. This expansion is supposed to allow Apple to sell 70 million iPhones in 2011. Apple is a corporation that has learned to use its innovative ideas and technological advances to maximize its profit....
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- Spring '08