German Media

German Media - an established medium and is especially...

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German Media  Landscape By:  Tara Bilby Chelsey Duncan  Cady Holbrook
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Country Profile
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Noteworthy History
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Legal Framework and  Communication Infrastructure
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Notable Media Companies
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Media Communication and  National Development Print Media Local and regional newspaper strong High but decreasing dependency on advertising  incom Radio Two national radio programs, based in Berlin  (Deutschlandradio Kultur) and Cologne Television
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User and Audience  Characteristics
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Internet, Mobile Media and  Social Media The most successful offerings include the German- language Facebook,  MySpace, StudiVZ and SchülerVZ.  To-gether with blogs and micro-blogging platforms such as Twitter, these have emerged as  a digital public presence that is growing rapidly and increasingly impacting on public  opinion forming. In 2009, about 67.1 percent of all Germans used online services. Online is 
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Unformatted text preview: an established medium and is especially popular among young people; › 97.5 percent of those in the age range of 14 to 19 use it regularly. Almost half of internet users reported using the Net for up-to-date information. The demand for online video content is also marking a significant growth with more than 62 percent of all onliners using moving images online (28 percent in 2006). All major media in print and broadcasting maintain an online website, the most successful in news is Spiegel-online. The Advertising Sector Future Outlook References http://www.ejc.net/media_landscape/article/g ermany/ http://news.bbc.co.uk/2/hi/europe/country_pr ofiles/1047864.stm http://www.tatsachen-ueber-deutschland.de/en/culture-and-media/main-content-09/media.html...
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This note was uploaded on 03/30/2012 for the course ECO 1111 taught by Professor Xxxx during the Spring '08 term at Kentucky.

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German Media - an established medium and is especially...

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