5 International Business Management

5 International Business Management - SYLLABUS Year. 2006...

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SYLLABUS Year. 2006 Course No. 03771 Course Title INTERNATIONAL BUSINESS MANAGEMENT Course Classification Major Credit 3.0 Grade 83. Professor Lee, Nam Su Course Description Building on the skills developed in the core Strategy course, Part I will evaluate the drivers of global expansion, and assess the challenges that are posed by different national contexts. This part will also provide tools for implementing a global strategy, both in terms of how to evaluate whether or not to expand globally and the organizational challenges of implementing a global strategy. In Part II we seek to apply the key concepts of the course to the part of the global economy that is both the most rapidly growing and one of the most challenging―emerging markets. Finally, in Part III we will consider broader themes that include the relationship between the corporation and society and the future evolution of the global economy. Any firm thinking about the potential of global markets must consider the ways that global
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5 International Business Management - SYLLABUS Year. 2006...

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