AHP_Cartoon_in_English

AHP_Cartoon_in_English - AN ILLUSTRATED GUIDE TO THE...

Info iconThis preview shows pages 1–15. Sign up to view the full content.

View Full Document Right Arrow Icon
1 AN ILLUSTRATED GUIDE TO THE ANALYTIC HIERARCHY PROCESS THE ANALYTIC SCIENCES CORPORATION 5001 Baum Blvd. Suite 650 Pittsburgh, PA 15213 412.682.3844 www.expertchoice.com
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
2 DO YOUR DECISION CONFERENCES TURN OUT LIKE THIS ? WE WANT PROGRAM A !! TOO BAD! WE WANT PROGRAM B !! OR DOES THIS HAPPEN? COME ON IN THE WATER IS FINE! SEA OF INDECISION
Background image of page 2
3 BUT BOSS. .. THAT WAS MY BEST GUESS! GUESS AGAIN DO YOUR RECOMMENDATIONS TURN OUT LIKE THIS? MAYBE YOU NEED A NEW APPROACH
Background image of page 3

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
4 I THINK I ‘LL TRY THE ANALYTIC HIERARCHY PROCESS (AHP) !!!
Background image of page 4
5 OKAY TELL US ABOUT AHP DR THOMAS L. SAATY DEVELOPED THE PROCESS IN THE EARLY 1970’S AND. ..
Background image of page 5

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
6 THE PROCESS HAS BEEN USED TO ASSIST NUMEROUS CORPORATE AND GOVERNMENT DECISION MAKERS. THE INFORMATION IS THEN SYNTHESIZED TO DETERMINE RELATIVE RANKINGS OF ALTERNATIVES INFORMATION IS DECOMPOSED INTO A HIERARCHY OF CRITERIA AND ALTERNATIVES BOTH QUALITATIVE AND QUANTITATIVE CRITERIA CAN BE COMPARED USING INFORMED JUDGMENTS TO DERIVE WEIGHTS AND PRIORITIES
Background image of page 6
7 THIS AHP STUFF SOUNDS INTERESTING. HOW ABOUT AN EXAMPLE OF HOW IT WORKS. OKAY, HERE’S A DECISION WE FACE IN OUR PERSONAL LIVES
Background image of page 7

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
8 I SEE A NEW CAR IN YOUR FUTURE
Background image of page 8
9 STATE THE OBJECTIVE: SELECT A NEW CAR DEFINE THE CRITERIA: STYLE, RELIABILITY, FUEL ECONOMY PICK THE ALTERNATIVES: CIVIC COUPE, SATURN COUPE, FORD ESCORT, MAZDA MIATA AN IMPORTANT PART OF THE PROCESS IS TO ACCOMPLISH THESE THREE STEPS WHAT ABOUT COST? (BE QUIET, WE’LL TALK ABOUT THAT LATER) SKEPTIC-GATOR
Background image of page 9

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
10 Select a new car Style Reliability Fuel Economy Civic Saturn Escort Miata Civic Saturn Escort Miata Civic Saturn Escort Miata THIS INFORMATION IS THEN ARRANGED IN A HIERARCHICAL TREE OBJECTIVE CRITERIA ALTERNATIVES
Background image of page 10
11 HOW DO YOU DETERMINE THE RELATIVE IMPORTANCE OF THE CRITERIA? Here’s one way ! STYLE RELIABILITY FUEL ECONOMY
Background image of page 11

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
12 HMM, I THINK RELIABILITY IS THE MOST IMPORTANT FOLLOWED BY STYLE AND FUEL ECONOMY IS LEAST IMPORTANT. 1. RELIABILITY IS 2 TIMES AS IMPORTANT AS STYLE 3. RELIABILITY IS 4 TIMES AS IMPORTANT AS FUEL ECONOMY 2. STYLE IS 3 TIMES AS IMPORTANT AS FUEL ECONOMY HERE’S ANOTHER WAY: USE RATIOS TO JUDGE THE IMPORTANCE OF THE CRITERIA, IN PAIRS, TO YOU. FROM THESE RATIOS DERIVE THEIR OVERALL RELATIVE IMPORTANCE.
Background image of page 12
13 THE ANALYTIC HIERARCHY PROCESS A BETTER WAY STYLE RELIABILITY FUEL ECONOMY STYLE RELIABILITY FUEL ECONOMY 1/1 1/2 3/1 2/1 1/1 4/1 1/3 1/4 1/1 USING PAIRWISE COMPARISONS, THE RELATIVE IMPORTANCE OF ONE CRITERION OVER ANOTHER CAN BE EXPRESSED 1 EQUAL 3 MODERATE 5 STRONG 7 VERY STR0NG 9 EXTREME
Background image of page 13

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
STYLE RELIABILITY FUEL ECONOMY STYLE RELIABILITY FUEL ECONOMY HOW DO YOU TURN THIS MATRIX INTO A RANKING OF CRITERIA? 1/1
Background image of page 14
Image of page 15
This is the end of the preview. Sign up to access the rest of the document.

This note was uploaded on 04/09/2012 for the course BUS 701 taught by Professor Mu during the Spring '12 term at Carlow University.

Page1 / 42

AHP_Cartoon_in_English - AN ILLUSTRATED GUIDE TO THE...

This preview shows document pages 1 - 15. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online