This preview shows pages 1–3. Sign up to view the full content.
This preview has intentionally blurred sections. Sign up to view the full version.View Full Document
Unformatted text preview: impact. Essay (5pts) 16) Assess the influence of attractiveness on decision making. Answers 1) b 2) a 3) b 4) d 5) b 6) t 7) f 8) f 9) t 10) f 11) recency 12) primacy 13) subjective 14) attitude 15) delayed 16) I believe attractiveness has everything to do with decision-making. For example, if a supermodel approached an ordinary looking woman in order to get the woman to buy cosmetics, the supermodel would probably have a decent chance of making a sale. The woman would unconsciously or consciously believe that with the help of the cosmetics, she could be on the path to looking somewhat like the supermodel. Suppose a horribly overweight and scarred woman was trying to sell the same cosmetic product, do you think that the woman would buy it? How often is it that we see an ugly person, or a person who looks extremely ordinary selling a product in a magazine? Not very often. A face sells....
View Full Document
This test prep was uploaded on 04/07/2008 for the course PSYC 321 taught by Professor Martinvanslyck during the Fall '04 term at VCU.
- Fall '04
- Social Psychology