Shay BP1.docx - Broksle 1 The company has created an...

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Broksle 1The company has created an estimated set of sales forecasts, sensitivity analyses, andexplanations. The company has taken into account multiple aspects of the market and companyin order to provide a forecast that is reasonable and defensible. The price of our product isaligned well with customer perception of value. In fact, our product is incredibly reasonablypriced. Our product is so valuable because it solves multiple skin problems at once. Because ourproduct uses technology to analyze each individual’s skincare needs, we are able to focus onthose specific needs, as our products are tailored to those customizations. Our prices compared toother alternatives are very reasonable. Because we have priced our product so aggressively inorder to penetrate the market, it is easily affordable for all customers. Our product differs fromthe competitors because we are targeting multiple skin issues at once. Our product also caters toa wife range of customers, including men, women, and children of all different ethnicities.IValue PropositionThe value of this business is that we are offering a new and unique product, different than anyother product on the market. Our product is smart, effective, and technologically advanced. Ourproduct is so valuable because we are utilizing artificial intelligence technology to diagnose thehealth status and issues of the customer’s skin and then recommend the correct cosmetic formulafor the customer. This formula becomes specifically tailored to the customer’s individual skinneeds. All people have unique skin types and different needs that come with their individual skin.Skincare is not one size fits all, and the company understands that. Other ordinary products onthe market are unable to cater to all types of skin needs. Our product is extremely inclusive,making our beauty and skincare help to everyone.The retailers we provide our product to will value our product because it is unique. By offeringour product in their stores, they are able to offer their customers a valuable product they can’t getjust anywhere. Customers will associate our product and company with their store and choose toshop there. Our product is valuable to our customers because it is simple and effective. Ratherthan buying multiple different products to take care of their skin needs, they can purchase ourproduct and simplify their routine. Our customers will no longer have to find skincare productsbased on trial and error, because our product is tailored to each specific customer.

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Term
Spring
Professor
Haji
Tags
price of our product

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