tapestry_segmentation

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Unformatted text preview: d country music performance R: 175 G: 197 B: 233 Urbanization Summary Group (bottom color) U1 Principal Urban Centers I U2 Principal Urban Centers II L3 Metropolis L8 Global Roots L3: Metropolis Own/Lease Buick L1 High Society LifeMode Group Sources: L1: High Society L2: Upscale Avenues ESRI • Doublebase 2008, Mediamark Research & R: 180 R: 152 Intelligence LLC G: 142 G: 151 B: 191 B: 201 Watch courtroom shows on TV L2 Upscale Avenues Segment Mixed Households: A combination of family and nonfamily households The text background color illustrates the Urbanization Summary Group. Bank at savings & loan Color Key 66 Unclassified U11: Rural 2 R: 128 G: 65 B: 24 U6: Urban Outskirts 2 Nonfamily: Singles • R: 0 G: 146 B: 0 Affluence is high to low Household (HH) types: Family and nonfamily U4: Metro Cities 2 Own/Lease Honda Watch syndicated TV Own/Lease domestic vehicle Listen to jazz, urban radio Use public transportation Listen to public, alternative radio Own/Lease Toyota Own/Lease compact pickup Own/Lease domestic vehicle Listen to Hispanic radio Own/Lease station wagon Own/Lease Nissan Use public transportation Go to sporting events; watch on TV Watch cable and syndicated TV Own/Lease Dodge Own an iPod Read a variety of magazines Watch VH1 and MTV Listen to urban radio Have auto insurance w/ State Farm Mutual Rent car from Hertz Unclassified neighborhoods include unpopulated areas such as parks, golf courses, open space, or other types of undeveloped land. Institutional group quarters, such as prisons, juvenile detention homes, and mental hospitals, or any area with insufficient Income Range also data for classification of the fall intoLifeMode Groups this category. Consult financial planner Read science/technology magazines Own/Lease domestic vehicle L1 High Society L2 Upscale Avenues L3 Metropolis L4 Solo Acts L5 Senior Styles L6 Scholars L4 Solo Acts U3 Metro Cities I U4 Metro Cities II L5 Senior Styles U5 Urban Outskirts I L6 Scholars and Patriots U6 Urban Outskirts II L7 High Hopes L8 Global Roots $16,565 per year L9 Family Portrait L10 Traditional Living U7 Suburban Periphery I U8 Suburban Periphery II $185,415 per year U9 Small Towns L11 Factories and Farms U10 Rural I L12 American Quilt U11 Rural II Tapestry Segmentation ™ The Fabric of America’s Neighborhoods About ESRI Our Focus Contact ESRI Since 1969, ESRI has been helping ESRI software is used by hundreds 1-800-GIS-XPRT (1-800-447-9778) organizations map and model our of thousands of organizations that Phone: 909-793-2853 world. ESRI’s GIS software tools apply GIS to solve problems and Fax: 909-793-5953 and methodologies enable these make our world a better place to [email protected] organizations to effectively analyze live. We pay close attention to our w ww.esri.com and manage their geographic users to ensure they have the best information and make better tools possible to accomplish their decisions. They are supported by our missions. A comprehensive suite of experienced and knowledgeable staff training options offered worldwide and extensive network of business w ww.esri.com/locations helps our users fully leverage their partners and international distributors. Offices worldwide GIS applications. A full-service GIS company, ESRI ESRI is a socially conscious business, supports the implementation of GIS Connoisseurs actively supporting organizations technology on desktops, servers, involved in education, conservation, online services, and mobile devices. sustainable development, and These GIS solutions are flexible, humanitarian affairs. Industrious Urban Fringe customizable, and easy to use. The Elders ESRI 380 New York Street Redlands, California 92373-8100 USA ESRI’s Tapestry Segmentation divides U.S. residential areas into 65 distinctive segments based on socioeconomic and demographic characteristics to provide an accurate, detailed description of U.S. neighborhoods. Copyright © 2009 ESRI. All rights reserved. ESRI, the ESRI globe logo, Tapestry, @esri.com, and www.esri.com are trademarks, registered trademarks, or service marks of ESRI in the United States, the European Community, or certain other jurisdictions. Other companies and products mentioned herein may be trademarks or registered trademarks of their respective trademark owners. 117341 TRND2M9/09dh Printed in USA...
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This note was uploaded on 09/03/2012 for the course PPD 435 taught by Professor Kozloff during the Fall '07 term at USC.

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