Milestone Three COM 127 Hiring Request Form.docx - Hiring...

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Hiring Request Form Section Response Historical Context: Please describe a few key events in the field of communication and how these events have impacted current business practices. This will help the vice president better understand the current state of your department. Before the internet, many companies relied on marketing their product via television and radio commercials as well as newspapers and magazines, including catalogs. The first printing shop was introduced in 1493 in Europe, by Johannes Gutenberg. The birth of printing led to the first mass medium of books “which led to significant cultural and social transformation” (Media, Technology and Communication). Which led to the Age of Enlightenment and the Scientific Revolution that swept Europe during the 1600s” (Media, Technology and Communication, 2012). Later newspapers became part of the revolution as the first “daily newspaper was printed in Germany in 1660” (Media, Technology and Communication, 2012). In 1690 the first newspaper was published in Boston, Massachusetts, by 1704 the Boston News Letter is the first newspaper that in the colonies to be published regularly though many of the articles were weeks to months old by the time they were printed and circulated. By the late 1700’s magazines as a national mass medium, reaching people all over the growing United States” (Media, Technology and Communication, 2012). The internet's birth has given industries and companies a high-speed method through social media websites, enabling companies to advertise, reaching out to millions of people while also providing global news. The telegraph was invented during the 1840’s by Samuel Morse, the system sent cable messages with a “ system of dots and dashes that could be transmitted across the telegraph cable using electric pulses” (Media, Technology and Communication, 2012). By 1895, Heinrich Hertz invented the wireless telegraph, “ which used electromagnetic waves to transmit signals coded into pulses and was the precursor to radio, was born” (Media, Technology and Communication, 2012). In 1896, Guglielmo

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