basic slides 3001 intro fall 2012

basic slides 3001 intro fall 2012 - MARK3001...

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MARK 3001: INTRO to MARKETING Prof. Garrett Marketing Dept. Fall 2012 1
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If you were asked to pick one company that you  think is the “best company”, who would you  name? Why did you pick this company? Who is the “best”?
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The U.S. national unemployment rate stands at  about 8.5%.  However, the rate for people ages  21-24 with a college degree is around 9.4%. According to a recent survey by the International  Foundation of Employee Benefits Plans, 46% of  respondents say their employees are considering  delaying their retirement. Average student loan debt for 2010 college grads  was $25,250. By 2014, 15% of 2012 college grads will “walk  away” from their college debt, according to  industry estimates.  This is twice the default  compared to 2009 grads. 3 The new economic reality
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Sales E-commerce Marketing Marketing Research Retailing Advertising Public Relations Logistics Management Product Management 4 Careers in Marketing
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