Unformatted text preview: VIDEO CASE ANALYSIS
Questions re Case Video: Scholfield Honda
How does Scholfield Honda rate on the social responsibility
pyramid? Do they meet all the criteria for a socially
What social and cultural changes have impacted the way
car manufacturers design and market their products?
Should governmental regulations be placed on companies
claims that their products are green? Should official
classifications for environmental friendliness be defined?
What is Scholfield Hondas primary ethical responsibility in
situations where a proposed green initiative is cost
prohibitive or even detrimental to the company's bottomline?
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