Unformatted text preview: The following analysis will point out why we suggest doing business in the Saudi Arabian Kingdom explaining the market’s attractiveness as well as clarifying the reasons for establishing a joint venture including a Saudi partner. This step would mean a certain degree of decentralisation that has not been typical for the company’s organisation by now. In the following we will explain risks and chances going along with this project and prove our proposal to be an interesting and attractive possibility for entering this new market with a low level of competition and great potential for expansion....
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- Three '12
- Marketing, Saudi Arabia, United Arab Emirates, Yemen, Saudi Arabian, Australian Rain Forest