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Unformatted text preview: ergency which
had to be covered, but it did not stop by merely serving one person. The wom- 71 NAPOLEON HILL THINK AND GROW RICH an who created the idea has a keen IMAGINATION. She saw in her newly born
brain-child the making of a new profession, one that is destined to render valuable service to thousands of people who need practical guidance in marketing
Spurred to action by the instantaneous success of her ﬁrst “PREPARED PLAN TO
MARKET PERSONAL SERVICES,” this energetic woman turned next to the solution of a similar problem for her son who had just ﬁnished college, but had been
totally unable to ﬁnd a market for his services. The plan she originated for his use
was the ﬁnest specimen of merchandising of personal services I have ever seen.
When the plan book had been completed, it contained nearly ﬁfty pages of beautifully typed, properly organized information, telling the story of her son’s native
ability, schooling, personal experiences, and a great variety of other information
too extensive for description. The plan book also contained a complete description of the position her son desired, together with a marvelous word picture of the
exact plan he would use in ﬁlling the position.
The preparation of the plan book required several week’s labor, during which
time its creator sent her son to the public library almost daily, to procure data
needed in selling his services to best advantage. She sent him, also to all the competitors of his prospective employer, and gathered from them vital information
concerning their business methods which was of great value in the formation of
the plan he intended to use in ﬁlling the position he sought. When the plan had
been ﬁnished, it contained more than half a dozen very ﬁne suggestions for the
use and beneﬁt of the prospective employer. (The suggestions were put into use
by the company).
One may be inclined to ask, “Why go to all this trouble to secure a job?” The
answer is straight to the point, also it is dramatic, because it deals with a subject which assumes the proportion of a tragedy with millions of men and women
whose sole source of income is personal services.
The answer is, “DOING A THING WELL NEVER IS TROUBLE! THE PLAN PREPARED BY THIS WOMAN FOR THE BENEFIT OF HER SON, HELPED HIM
GET THE JOB FOR WHICH HE APPLIED, AT THE FIRST INTERVIEW, AT A
SALARY FIXED BY HIMSELF.”
Moreover-and this, too, is important-THE POSITION DID NOT REQUIRE THE
YOUNG MAN TO START AT THE BOTTOM. HE BEGAN AS A JUNIOR EXECUTIVE, AT AN EXECUTIVE’S SALARY. 72 NAPOLEON HILL THINK AND GROW RICH “Why go to all this trouble?” do you ask?
Well, for one thing, the PLANNED PRESENTATION of this young man’s application for a position clipped off no less than ten years of time he would have
required to get to where he began, had he “started at the bottom and worked his
This idea of starting at the bottom and working one’s way up may appear to be
sound, but the major objection to it is this-too many of...
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- Spring '12