Unformatted text preview: e is the POWER OF WILL.
Will-power and desire, when properly combined, make an irresistible pair. Men
who accumulate great fortunes are generally known as cold-blooded, and sometimes ruthless. Often they are misunderstood. What they have is will-power,
which they mix with persistence, and place back of their desires to insure the attainment of their objectives.
Henry Ford has been generally misunderstood to be ruthless and cold-blooded.
This misconception grew out of Ford’s habit of following through in all of his
plans with PERSISTENCE.
The majority of people are ready to throw their aims and purposes overboard,
and give up at the ﬁrst sign of opposition or misfortune. A few carry on DESPITE
all opposition, until they attain their goal. These few are the Fords, Carnegies,
Rockefellers, and Edisons.
There may be no heroic connotation to the word “persistence,” but the quality is
to the character of man what carbon is to steel. The building of a fortune, generally, involves the application of the entire thirteen factors of this philosophy.
These principles must be understood, they must be applied with PERSISTENCE
by all who accumulate money.
If you are following this book with the intention of applying the knowledge it conveys, your ﬁrst test as to your PERSISTENCE will come when you begin to follow
the six steps described in the second chapter. Unless you are one of the two out of
every hundred who already have a DEFINITE GOAL at which you are aiming, and
a DEFINITE PLAN for its attainment, you may read the instructions, and then
pass on with your daily routine, and never comply with those instructions. 138 NAPOLEON HILL THINK AND GROW RICH The author is checking you up at this point, because lack of persistence is one of
the major causes of failure. Moreover, experience with thousands of people has
proved that lack of persistence is a weakness common to the majority of men. It is
a weakness which may be overcome by effort. The ease with which lack of persistence may be conquered will depend entirely upon the
INTENSITY OF ONE’S DESIRE.
The starting point of all achievement is DESIRE. Keep this constantly in mind.
Weak desires bring weak results, just as a small amount of ﬁre makes a small
amount of heat. If you ﬁnd yourself lacking in persistence, this weakness may be
remedied by building a stronger ﬁre under your desires.
Continue to read through to the end, then go back to Chapter two, and start immediately to carry out the instructions given in connection with the six steps.
The eagerness with which you follow these instructions will indicate clearly, how
much, or how little you really DESIRE to accumulate money. If you ﬁnd that you
are indifferent, you may be sure that you have not yet acquired the “money consciousness” which you must possess, before you can be sure of accumulating a
Fortunes gravitate to men whose minds have been prepared to “attract” them,
just as surely as water gravitates to the ocean. In this book may be found all the
stimuli necessary to “attune” any normal mind to the vibrat...
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