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Unformatted text preview: of men and women engaged in growing sugar cane, and in reﬁning and marketing sugar.
The Old Kettle consumes, annually, millions of glass bottles, providing jobs to
huge numbers of glass workers. The Old Kettle gives employment to an army of
clerks, stenographers, copy writers, and advertising experts throughout the nation. It has brought fame and fortune to scores of artists who have created magniﬁcent pictures describing the product.
81 NAPOLEON HILL THINK AND GROW RICH The Old Kettle has converted a small Southern city into the business capital of the
South, where it now beneﬁts, directly, or indirectly, every business and practically
every resident of the city.
The inﬂuence of this idea now beneﬁts every civilized country in the world, pouring out a continuous stream of gold to all who touch it. Gold from the kettle built
and maintains one of the most prominent colleges of the South, where thousands
of young people receive the training essential for success.
The Old Kettle has done other marvelous things. All through the world depression, when factories, banks and business houses were folding up and quitting by
the thousands, the owner of this Enchanted Kettle went marching on, giving continuous employment to an army of men and women all over the world, and paying out extra portions of gold to those who, long ago, had faith in the idea. If the
product of that old brass kettle could talk, it would tell thrilling tales of romance
in every language. Romances of love, romances of business, romances of professional men and women who are daily being stimulated by it.
The author is sure of at least one such romance, for he was a part of it, and it all
began not far from the very spot on which the drug clerk purchased the old kettle.
It was here that the author met his wife, and it was she who ﬁrst told him of the
It was the product of that Kettle they were drinking when he asked her to accept
him “for better or worse.”
Now that you know the content of the Enchanted Kettle is a world famous drink,
it is ﬁtting that the author confess that the home city of the drink supplied him
with a wife, also that the drink itself provides him with stimulation of thought
without intoxication, and thereby it serves to give the refreshment of mind which
an author must have to do his best work.
Whoever you are, wherever you may live, whatever occupation you may be engaged in, just remember in the future, every time you see the words “Coca-Cola,”
that its vast empire of wealth and inﬂuence grew out of a single IDEA, and that
the mysterious ingredient the drug clerk-Asa Candler-mixed with the secret formula was. . . IMAGINATION!
Stop and think of that, for a moment. Remember, also, that the thirteen steps
to riches, described in this book, were the media through which the inﬂuence of
Coca-Cola has been extended to every city, town, village, and cross-roads of the 82 NAPOLEON HILL THINK AND GROW RICH world, and that ANY IDEA you may cre...
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This note was uploaded on 11/13/2012 for the course ACCOUNTING 225 taught by Professor Austin during the Spring '12 term at American.
- Spring '12