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coincidence.” Behind the depression was a CAUSE. Nothing ever happens without a CAUSE. In the main, the cause of the depression is traceable directly to the
worldwide habit of trying to REAP without SOWING.
This should not be mistaken to mean that the depression represents a crop which
the world is being FORCED to reap without having SOWN. The trouble is that the
world sowed the wrong sort of seed. Any farmer knows he cannot sow the seed of
thistles, and reap a harvest of grain. Beginning at the outbreak of the world war,
the people of the world began to sow the seed of service inadequate in both quality and quantity. Nearly everyone was engaged in the pastime of trying to GET
These illustrations are brought to the attention of those who have personal services to market, to show that we are where we are, and what we are, because of our
own conduct! If there is a principle of cause and effect, which controls business,
ﬁnance, and transportation, this same principle controls individuals and determines their economic status. WHAT IS YOUR “QQS” RATING?
The causes of success in marketing services EFFECTIVELY and permanently,
have been clearly described. Unless those causes are studied, analyzed, understood and APPLIED, no man can market his services effectively and permanently.
Every person must be his own salesman of personal services. The QUALITY and
the QUANTITY of service rendered, and the SPIRIT in which it is rendered, determine to a large extent, the price, and the duration of employment. To market 106 NAPOLEON HILL THINK AND GROW RICH Personal services effectively, (which means a permanent market, at a satisfactory
price, under pleasant conditions), one must adopt and follow the “QQS” formula
which means that QUALITY, plus QUANTITY, plus the proper SPIRIT of cooperation, equals perfect salesmanship of service. Remember the “QQS” formula,
but do more-APPLY IT AS A HABIT!
Let us analyze the formula to make sure we understand exactly what it means.
1. QUALITY of service shall be construed to mean the performance of every detail, in connection with your position, in the most efﬁcient manner possible, with
the object of greater efﬁciency always in mind.
2. QUANTITY of service shall be understood to mean the HABIT of rendering all
the service of which you are capable, at all times, with the purpose of increasing
the amount of service ren-dered as greater skill is developed through practice and
experience. Emphasis is again placed on the word HABIT.
3. SPIRIT of service shall be construed to mean the HABIT of agreeable, harmonious conduct which will induce cooperation from associates and fellow employees.
Adequacy of QUALITY and QUANTITY of service is not sufﬁcient to maintain
a permanent market for your services. The conduct, or the SPIRIT in which you
deliver service, is a strong determining factor in connection with both the price
you receive, and the duration of employment.
Andrew Carnegie stressed this point more than...
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- Spring '12
- Accounting, English-language films, ........., Law of Attraction, Justin Timberlake