bus prop.pdf - Business Proposal Assignment You work as a...

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Business Proposal AssignmentYou work as a communication specialist at Warby Parker, reporting to co-CEO David Gilboa. Using the skills you’ve been practicing in this course, respond to this challenge:You’re helping Gilboa prepare a report about the company. Gilboa characterizes the report as a “public business plan,” in that it will discuss the company and its objectives, strategies, and operations without disclosing the sort of confidential information that a typical business plan includes. The secondary audience includes potential investors, employees, and business partners.To help overcome shoppers’ reluctance to buy eyewear online, Warby Parker offers Try-On in the stores, giving them to opportunity order five pairs of frames, try them on in the stores, then decide which pair they would like to order. This gives shoppers lots of time to try on the frames they are considering and get the opinions of family and friends.See Chapter 13: Completing Business Proposals and Business

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