Running head: Bus.Pln: evLink1Business Plan: eventLinkBusiness 115DeVry UniversityJuly 21, 2019Professor Steven Starcher
Business Plan: eventLink2Table of ContentsExecutive Summary.........................................................................................................................3Introduction......................................................................................................................................4Company Description......................................................................................................................4Business Organization.....................................................................................................................6The Product......................................................................................................................................7Target Market...................................................................................................................................8Marketing Plan.................................................................................................................................9Operations......................................................................................................................................10Financials.......................................................................................................................................11Licenses/Permits............................................................................................................................11The People.....................................................................................................................................12Success Criteria..............................................................................................................................12Research Performed.......................................................................................................................13Conclusion.....................................................................................................................................13References......................................................................................................................................14
Business Plan: eventLink3IntroductioneventLink is owned by xxxx and is an event organizing business. This business will servecompanies of all sizes within the Chicago area. From team-building exercises to executiveevents, eventLink is the link to impressive and dynamic experiences.Downtown Chicago and it’s surrounding area encompass a variety of both establishedand newly founded businesses. As a business, there can be a variety of reasons why eventplanning is impossible to do alone. eventLink will take care of planning with time constraints,budgeting limits, and travel times in consideration. We offer competitive pricing and cutting edgeperformance for our clients; we will not overcharge for our consultations or for any servicewhich we provide.Though Chicago is abundant with interesting activities, delicious food, and a gorgeous artculture, these choices can be overwhelming when it comes to planning events. With eventLink,we are one of a kind in that we make sure to provide our customers with not only the options butalso the alternatives without overwhelming or overspending. There are not many eventorganizers within the city who can provide a team; eventLink organizing teams make sure that nodetail is overlooked, or any specification is forgotten.Opening eventLink will be a way for me to interact and showcase downtown Chicagowhile also accomplishing my dream of owning a business. My passion for organizing will beessential in being able to create fun, dynamic, and impressive experiences. I would like to also
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