MGT 506 STRATEGIC MANAGEMENT MODULE .pdf - Private Bag 00217 LIMURU KENYA Tel Office 254(0)20 \u2013 2020505\/10 Email [email protected] Mobile

MGT 506 STRATEGIC MANAGEMENT MODULE .pdf - Private Bag...

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S T . P A U L S U N I V E R S I T Y S E R V A N T S O F GO D A N D H U M A NI T Y [Dr. Julius Kahuthia] SPU Distance & E - Learning Program © 2016 _________________________________________ SPU Distance Learning Course Handbook MGT 506: STRATEGIC MANAGEMENT Tel Office: +254 (0)20 2020505/10 Mobile: +254 (0)728 - 669000 (0)736 - 424440 Private Bag 00217 LIMURU, KENYA Email: [email protected] Website: ST. PAUL’S UNIVERSITY
Table of content Table of content .................................................................................................................................................. 2 Purpose of the course ..................................................................................................................................... 7 Course objectives ............................................................................................................................................ 7 STRATEGIC MANAGEMENT: AN INTRODUCTION .............................................................................................. 10 1.1 Definition of Key Concepts ...................................................................................................................... 10 1.2 Introduction ............................................................................................................................................. 11 1.3 Meaning of strategy .......................................................................................................................... 12 1.4 The characteristics of strategic decisions ...................................................................................... 13 1.5 Strategic Management ...................................................................................................................... 14 1.6 Importance of Strategic Management .............................................................................................. 17 1.7 Strategic Management Responsibilities of Managers ....................................................................... 17 1.8 Committees and the Responsibilities ................................................................................................ 19 1.9 Influences on Strategic Management ............................................................................................... 20 1.10 Emerging Issues of Strategic Management ....................................................................................... 22 1.11 Formulating Strategies for Small Business ........................................................................................ 25 1.12 Strategy and International Operations ............................................................................................. 25 1.13 Strategies of Going Abroad ............................................................................................................... 27 1.14 Revision questions ............................................................................................................................. 33 1.15 Further Reading ................................................................................................................................. 34 RESOURCES AND CAPABILITIES IN AN ORGANIZATION .................................................................................... 35 2.1 Definition of Resources and Capabilities ................................................................................................. 35 2.1.1 The Resources. ................................................................................................................................. 35 2.1.2 Types of Resources: .......................................................................................................................... 37 2.2 Organizational Capabilities ...................................................................................................................... 39 2.2.1Classifying Capabilities ...................................................................................................................... 40 2.3 The Link between Resources, Capabilities, and Competitive advantage. ............................................... 41 2.4 Establishing Competitive Advantage ....................................................................................................... 42 2.5 Appraising Strategic Importance of Resources and Capabilities ............................................................. 42 2.6 Appropriating the Returns to Competitive Advantage ........................................................................... 45 2.7 Revision Questions .................................................................................................................................. 45 2.8 Further Reading ....................................................................................................................................... 45 THE STRATEGIC MANAGEMENT PROCESS ........................................................................................................ 46