vperez_Deliverable 4_11-3-20.docx - Running head Trademark...

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Running head: Trademark Protection 1 Trademark Protection Vanessa Perez Rasmussen College BUL3266CBE Business Law and Finance Thomas Santangelo November 3, 2020
Running head: Trademark Protection 2 Part 1 Subject: Trademark Protection Date: Tues, 3 Nov 2020 16:48:18 From: Vanessa Perez <[email protected]> To: Bob Smith <[email protected]> Hello Mr. Smith, Trademark protection is important because trademarks are an effective communication tool. (Rubinstein, 2014) It is usually the first thing customers sees when they look a business. It is a message about the business to your customers. Trademarks are also important in the world today when it comes to social media, the trademark will be on every social media platform that the business will use. Since a trademark is important to any business if it is used elsewhere or has to be changed because the trademark closely resembles another trademark, it sends a bad message to your potential customers.

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