You and your staff in the public relations pr

Info iconThis preview shows page 1. Sign up to view the full content.

View Full Document Right Arrow Icon
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: ntage of new farming technology. Your company’s GreenStar system uses GPS satellite technology to let farmers know exactly where they are as they drive equipment across their fields. For farmers like Reustman, that means a new ability to micromanage even as many as 10,000 acres of corn or soybeans. For instance, using the GreenStar system, farmers can map and analyze characteristics such as acidity, soil type, or crop yields from a given area. Using this information, they know exactly how much herbicide or fertilizer to spread over precisely which spot—eliminating waste and achieving better results. With cross-referencing and accumulated data, farmers can analyze why crops are performing well in some areas and not so well in others. Then they can program farm equipment to treat only the problem area—for example, spraying a new insect infestation 2 yards wide, 300 yards down the row. Some farms have already saved as much as $10 an acre on fertilizers alone. For 10,000 acres, that’s $100,000 a year....
View Full Document

Ask a homework question - tutors are online