Wk 2 - Apply Signature Assignment Statistical Report.docx -...

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APPLY: SIGNATURE ASSIGNMENT: STATISICAL REPORT1Wk 2 - Apply: Signature Assignment: Statistical ReportJessica AwtryDAT/565November 30 ,2020Prof. Samantha Bietsch
APPLY: SIGNATURE ASSIGNMENT: STATISICAL REPORT2Section 1- Scope and descriptive statisticsPastas R Us, Inc thought of a plan to create a loyalty card to incentivize customers toreturn more often to their establishments.There marketing plan aimed at rolling out a loyaltycard strategy to increase sales.“Under this program, customers present their loyalty card whenpaying for their orders and receive some free food after making 10 purchases.”Looking throughthe different variables the company wants to analyze to see if their marketing plan is actuallydoing what it was put in place to do.This paper will go over the different relationships betweenthe variables to see which items have the greatest impact on the company.The variables being observed are the following:Square Feet, Sales per person, salesgrowth, Loyalty Card, sales/SqFt, median Income, Median Age, Bachelor Degree, and finally,the Annual Sales. Each variable in this Database is of the same size. The main variables that arebeing analyzed in this case include the Sales/SqFt, the Sales Growth, Loyalty Card, the MedianAge, Bachelor’s Degree, and also the determine Annual Sales.The scatter plots and the regression analysis equation of the various combinations weredone. The results from the analysis show that Bachelor's Degree has an increasingly positive

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Term
Fall
Professor
Kirsten Hoyte
Tags
Marketing, Regression Analysis, Academic degree, Bachelor s degree, annual sales

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