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Unformatted text preview: 9/9 1. Ethology a. Behavior in its natural habitat 2. Case Studies 3. Naturalistic observations a. Dont change anythingjust watch b. Primothologists i. Jane Goodal 1. Studies primates a. Mainly baboons i. One troop of 30 baboons ii. Studied for 15-16 years iii. One day the baboons suddenly left 2. Watched and wrote down what she saw c. NO control what-so-ever over outside variables d. Cannot determine cause and affect 4. Surveys a. Alfred Kinsey i. Surveyed the sexual attitudes of adult male and females 1. 10,000 people 2. Many males and females practice oral sex and masturbation b. If they violate some very important rules can lead to flawed conclusions c. Literary Digest i. 1936 ii. Polled by telephone their subscribers 1. Asked who will win the presidential election 2. Results published in their Sept issue a. They said that only 20% FDR will win b. FDR won that election by the biggest landslide ever...
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- Fall '07