100%(1)1 out of 1 people found this document helpful
This preview shows page 1 - 3 out of 5 pages.
1Running Head: BUSINESS LOCATION FACTORSBusiness Location FactorsJeremy TorrenceEmbry-Riddle Aeronautical University
2BUSINESS LOCATION FACTORSBusiness Location FactorsLocation refers to placing a business in a given area to site its operations (BBC, n.d.). Theprosperity of a business often depends on its location. The business's fundamental objective is to determine the placement of the entities in the concrete area. PNC Financial Services Group, Inc. is a local banking organization with headquarters in Pittsburgh, Pennsylvania. The company provides a range of services in terms of asset management, retail, and institutional banking. PNC financial services wish to expand into the foreign market. Before applicable location decisions, several factors are put into consideration. Below is the exploration of the seven factors that will affect the location decisions of PNC Financial Services Group, Inc.CompetitionPNC financial services' proximity to other competing bank businesses could either be a beneficiary or a hindrance. Analyzing the competitors and what they offer can guarantee the rightlocation of the bank. Too much competition makes it necessary to expand PNC financial servicesto another new area. Similarly, suppose the services offered in the bank are of uniqueness and innovation. In that case, a competitive location could be the superlative means to attract