Practice+final+AK

Secondly taking the numbers at face value only 4 of

Info iconThis preview shows page 1. Sign up to view the full content.

View Full Document Right Arrow Icon
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: e website o Most product changes have no effect o Prove cause and effect o Come with crazy ideas, but limit risk o Launch early and often and fail faster o Observe customers as they would normally experience your site o It’s free • (10) What's the key insight from the following Google Analytics report? Firstly, it appears as if the funnel isn't set up correctly: 5 people submitted their credit card details, even though only 1 entered the details. Secondly, taking the numbers at face value, only 4% of people coming to the page where they can enter their CC details actually...
View Full Document

This note was uploaded on 04/30/2013 for the course ECON 139a taught by Professor Turnbull,s during the Winter '08 term at UCSC.

Ask a homework question - tutors are online