Coca-Cola Presentation - Coca-Cola Alyssa Davis Hayley...

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Coca-Cola Alyssa Davis Hayley Konen
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Where did Coke come from?
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Coca-Cola Today
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Coca-Cola Today
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Why Coca-Cola?
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Global Campaigns “Happiness machine”: 1 “Happiness Truck” “Move to the Beat” “Hug Me” “Chok”
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Go Glocal
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References html / http ://
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Unformatted text preview: idea • • http :// • References • • http :// / • http :// • http :// / • http ://blog.lionbridge.com/marketing/2012/12/13/coca-cola-global-ma /...
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  • Spring '13
  • Collins
  • The Coca-Cola Company, Coca, HTTP, The Beat

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