Case Research Assignment UNDER ARMOUR FALL I 2020 REV 1 (1).docx

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Under Armour Fall I 2020 Library Research Exercise MGMT 5355 Online Your Name: Company Questions Name of the company: Under Armour What is the ticker symbol for this company?
Where is this company’s World Headquarters located?
Who is the CEO (Chief Executive Officer) of this company?
What were the annual net revenues for this company as of 12-31-2019?
What was the company’s annual net revenues CAGR (in %) between 12-31-2015 and 12- 31=2019?
What was this company’s ROE (return on stockholder’s equity) as of 12-31-2019? (Hint: Calculate from Mergent Online; do not use pre-calculated ratios) 1
Under Armour Fall I 2020
What was this company’s EPS (earnings per share, fully diluted) as of 12-31-2019? (Hint: on Mergent, from the Income Statement, the line is Net Income per Class A, B & C Common Share – diluted. Report as $x.xx per share).
Which of the 5 generic strategies described in Chapter 5, Figure 5.1 of the Gamble Textbook best describes the competitive strategy of Under Armour? Why? Describe in one paragraph.

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