Investopediacomtermsmmarketsegmentationaspixzz2il7usup

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Unformatted text preview: ganizations have only paid attention to what was happening within their walls. Few businesses understood, much less managed, the entire chain of activities that ultimately delivered products to the final customer. The result is what Hostess cares about through out the process of distribution. Hostess will take every step to better there distributing characteristics and will find ways to make distributions easier and more successful. Hostess will use every effort to better the way they are carried throughout the distributed manufacturers, and carriers Costs: Costs: **There are many rivals Hostess has to compete against. My proposed budget for my marketing plan is $30,000 per the break down below. Supplies­ ­Cost: More than $10,000 Vehicles for delivery­ ­Cost: $6,000 for each car Warehouse Selection­ ­Cost: 9/1/07 ­ 8/31/10 $15.56/RSF/Net ($958,860 per year) 9/1/10 ­ 8/31/13 $16.06/RSF/Net ($989,676 per year) 9/1/13 ­ 8/31/17 $16.56/RSF/Net ($1,020.504 per year) Cost add on face book­ ­Cost: $0.00 Cost to build own website­ ­Cost: $10 or so per year. Google worx­ ­You're charged only if someone clicks your ad, not when your ad is displayed. Brochures­ ­Base Printing Price: $264.81 ­UV Coating: $0.00 ­Paper Upgrade: $0.00 ­Folding: $0.00 ­Printing Subtotal: $264.81 ­ ($.88 each) ­ Rush Charge:...
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