#16 Information Systems

#16 Information Systems - Introduction to Information...

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Introduction to Information Systems Professor Paul Morrison March 22, 2006
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SM 122 Information Systems I, March 22, 2006 2 Today’s Lecture Module focus: IT Transforms industries Porter 5-Force Model of Competition IT effects on competition Types of IT systems Types of E-commerce Focus : B2B and B2C
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SM 122 Information Systems I, March 22, 2006 3 IT Transforms Industries Disconnects service, info, tangibles Hard to imitate successful change Must change human, technical, business process, and “customer” systems “First-mover advantages”, natural monopolies – Microsoft, eBay, Yahoo! Technical change from science change continues at rapid pace
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SM 122 Information Systems I, March 22, 2006 4 Porter’s 5-Forces Model (p306) Intensity of Rivalry Threat of Entry Threat of Substitutes Power of Suppliers Power of Buyers
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SM 122 Information Systems I, March 22, 2006 5 Power of Suppliers Greater if few suppliers Greater if large relative to firms Greater if supply is vital Greater if many customers Greater if customers cannot backward integrate Greater if no substitutes for supply
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This note was uploaded on 04/07/2008 for the course SM 299 taught by Professor Dixon during the Summer '08 term at BU.

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#16 Information Systems - Introduction to Information...

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