Unformatted text preview: Characteristics
Alliance Benefits Independence of
Participants Products Control Shared
Benefits Technology Ongoing
20 Problems with Strategic
Alliances Have to give up some authority/control
Could be strengthening a future competitor
– Technology transfer
Operating procedures 14-24
21 Range of Options
Increased involvement Over...
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This note was uploaded on 06/12/2013 for the course BUSINESS 6023 taught by Professor Dr.all during the Fall '12 term at Arkansas State.
- Fall '12