chapter 17 - Difficulty of ethics o Code of ethics =...

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Difficulty of ethics o Code of ethics = statement that defines acceptable/unacceptable behavior o There are many codes of ethics for mass media o Codes of ethics are helpful but don’t have all the answers Prescriptive ethics codes o Follow the rules and decisions will be correct o Difficulties arise with conflicts between moral responsibilities o Many issues come into play: Respect for privacy Commitment to timeliness Being fair Conflict of duties o Duty to self o Duty to audience o Duty to employer o Duty to profession o Duty to society Moral principles o The golden mean o Do unto others o Categorical imperatives Immanuel Kant o Utilitarian ethics John Stuart Mills o Pragmatic ethics John Dewey o Egalitarian ethics John Rawls Veil of ignorance o Social responsibility ethics The Hutchins Commission Robert Hutchins Deontological ethic o “Deon” = Greek for “duty” o Good actions flow from good processes o
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Christopher Reinemann
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